Solo was founded in October 2011 in Barcelona, with the firm intention of creating honest, intelligent and austere projects of design. For almost five years, we have been working believing that the best way to create good design was doing few things, dedicating ourselves to the essential, doing what we do best. In this way, we have developed projects in the field of editorial design and corporate identity for companies and organizations from around the world.
El País Semanal marked a before and after in the history of Solo. A project with great public importance, which put us in the world of editorial design as a structure capable of responding to high caliber projects. The summer of 2013 in Madrid, is a turning point in this little story, and is the place where we always return for new and exciting projects.
Óscar Germade, Director
From A Coruña. Studied at the Eina School of Design. Interested in editorial design, corporate identity, packaging and art direction, at Solo he has directed and developed important graphic design projects for leading companies and brands in fields including communication, fashion, catering and advertising.
He founded Solo in 2011, an independent studio based in Barcelona that couples a clear international focus that is reflected in its clients with a significant impact on the national project sector.
Solo represents honest and responsible design through its small and flexible structure. The objective in every project is to provide the optimal solution for each situation, taking into account the economic and social climate and using our resources in the most efficient, decisive and daring way.
Óscar combines his work managing Solo with education: he is a Publishing Projects Professor for Elisava’s Postgraduate in Graphic Design program, as well as Thesis Supervisor and Degree Coordinator for Graphic Design at IED Barcelona. At Solo he is in charge of keeping the pencils sharpened.
Mariana Martín, Graphic Designer
From Bilbao. Mariana moved to Barcelona after studying Architecture and Fine Arts to specialize in graphic design for publishing and got her Master’s degree at Elisava, a decision she made after spending two years working as a freelance graphic designer. It is at this point that she joined Solo, where she is responsible for some of the studio’s most outstanding projects in recent years.
With a clear talent for publishing and an enormous passion for typography, Mariana has helped develop the Professional Photographers Association of Spain yearbooks, created the visual identity for Teresa Helbig and has worked on a number of cultural projects for the CCCB in Barcelona.
Yet one does not live on architecture, typography and reading alone, so Mariana is also the studio’s resident Game of Thrones expert.
Han, Graphic Designer
From Earth. The youngest, the apprentice. The most passionate and most enthusiastic member of the team. He spends most of his time fighting for and supporting the rest of the team in order to ensure the best possible project results. Taught by some of the industry’s most influential teachers, Han combines his natural strength in project development with a tireless need to further his education as a student.
Han has been a fundamental part of Solo’s national and international development for quite some time.
Solo works as a constellation where some good friends, very talented professionals, come in and out to collaborate on projects where their specific capacity, is applied to add value to the project and create bold creative solutions. See some of our frecquent collaborators below.
After five years, we have been honored with more than 25 awards in national and international design competitions. These awards are a fitting reward for customers who rely on our ideas, and our way of working. We are extremely happy to have on our shelves some Laus Awards, D&AD Awards and some other acknowledgments. Foremost among these, being the last to arrive, the Gold Laus and Art Directors Club of Europe Nomination to Skate Agora, the project developed for our very appreciated friends of Lateral Thinking.
ÑH, SND Spain & Portugal
Barcelona, November 2013
Manchester, March 2014
Barcelona, March 2014
Barcelona, October 2014
Madrid, March 2015
Moritz Students Laus Tour
Barcelona, March 2015
Vilanova i la Geltrú, Barcelona, November 2015
Zaragoza, December 2015
Getxo, Bilbao, September 2015
Torino, May 2016
Barcelona Design Museum, October 2016